Are you trying to work from home and debating if opening an Etsy shop is right for you? I am a mom of 3 and quite honestly I do NOT want to sit in some corporate office 8-9 hours a day when I know I have so many things to do at home. I remember the days when this was the case. Every single day I had to sit there and smile and pretend I love being there when it was absolute torture. Little bits at a time I felt a blockage developing inside of me. It was getting bigger and bigger to the point where I despised going to work.
Is this the life I wanted? Is this why I worked so hard to get a college degree? Just to make the big guy on the top wealthier? I don’t think so! Who is to say that I can’t use my skills and knowledge elsewhere? Why not use it to establish my own business? Yeah – this is it!
Are You Thinking About Running an Online Business?
Have you been there? Are you there right now? Are you brainstorming your options? I totally GET IT!!!! Nothing is more satisfying than dreaming of your big comeback with your own business. Setting your own time, working from home possibly establishing an online business. The dream extends into having so much more time for your kids, cleaning the house, cooking nutritious meals and run that business on the side without much effort. It’s an online business after all, so it should just take care of itself in some way, right? Sounds nice, doesn’t it? You wish…
I’m not trying to be Debbie Downer here.. However, running an online business takes lots and lots of hours of work to get it anywhere. I have opened my first Etsy shop a few years ago and had no clue what I was doing. I did it just because it sounded like a fun and easy money maker. Just create some cool items and throw them in your shop, right? That’s how naive I once was!
With the right mindset, lots of research, and your willingness to put many hours and work into your online business you can make it work! We all learn from our mistakes. I neglected my first Etsy shop after about a year. I have only made 10 sales over the entire time, which wasn’t worth it. What doesn’t kill you makes you stronger, right? Every single day I checked my stats and I can’t put into words how frustrating it was to see that big fat ZERO! It’s like..WHAT GIVES????
Fails Happen – Take Those Lemons and Make Lemonade
On a good day I got 6-8 visitors and I felt accomplished. Today when I think about those times I smack myself on the forehead and shake my head in disbelief. I just didn’t know it any better at the time. Hey, someone has checked out my stuff – way awesome (that was my way of thinking anyways..)! Things are different now since I’ve decided to give another Etsy shop a shot.
I opened my current shop ENDLESSLY YOURS DESIGN at the end of last December, prettied it up some and was finally able to design and add listings starting January. In my very first month I made a little over 20 sales and to me it felt amazing! There is such a huge difference to my previous Etsy attempt because I have learned so much in the last years about the importance of the look of your shop, writing listings in an attractive way, adding appropriate tags, the big SEO, Etsy’s algorithm and so on. I’ve always liked to take pictures with my camera, so that was not new for me, but if it’s new for you be sure to get some practice in first.
The more you are prepared the better!
When I made my 30thsale I got a pop-up message from Etsy saying that I have now sold more than 65% of shops on Etsy. Are you kidding me? How many dead shops are actually out there? That statement seriously blew my mind!
Then again I think of the shops who create similar items to mine and they sell between 30-60 items in ONE DAY. Now, that’s the life! Although, they put a lot of work into their shops and it is well deserved. I am by no means anywhere close to that and feel lucky if I make that many sales in an entire month. Knowing Etsy it will take time to get discovered by the bots (Etsy Robots) and I will be able to establish my shop to get more consistent sales eventually. Every month I put work into it I will also get a decent result out of it. Consistency is key!
How Much Work is Enough?
Your results will let you know how much work is enough. I put about 5-8 hours of work a day into my shop! I absolutely love designing my stationery, but to be completely honest creating listings on Etsy (from beginning to end) is a complete pain in the bum to me. However, it is obviously something I can’t leave out. You gotta do what you gotta do, right?
If you are not planning to invest at least a few hours a day into your shop, set it up right and think it’ll just run itself you should move onto another idea. An Etsy shop will definitely not be the right choice for you! Think about if running an online business (Etsy shop) is really for you. Just be honest to yourself and spare yourself from the frustration when no one visits your shop because you are not putting enough work into it. It’s very exciting when you open your shop in the beginning, but if you know you tend to not follow through on projects you might as well just move onto something else that is truly up your alley.
What You Put In is What You’ll Get Out
However, you can absolutely succeed if you put as much work into it (or more) as you expect $$ out of it. Just do not think that this is an easy go because there are many parts that play a role in making your shop a success. Give it enough time, so know that patience is key to success! I just opened my shop and am constantly working on improving and adding new things and am happily sharing my knowledge to give you a good start. I know the frustration that evolves from a failing Etsy shop and I want you to succeed at it. Maybe one day we can find ourselves in that top 1% of Etsy Sellers who are greatly celebrated and proudly mentioned by Etsy.
There are many valuable sources out there and be sure to read through several. Make notes if you must! If you already own an Etsy shop and there are things that you found worked for you I’d love for you to share them with everyone in the comments. We learn from each other and together we can succeed!
Next time I will provide you with a list of things to consider or prepare before you will actually open up a shop. Remember, PATIENCE is key… 😉